Smart watch market collapses in on itself

11 December 2016 by Steve Blum
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Once upon a time, $700 million ago…

Full featured smart watches are heading for the dustbin of fads. Pebble, the early darling of the market, is being bought by FitBit, another player that was fast out of the gate, but stumbled down the stretch. The purchase price is the first clue that something is drastically wrong with the segment. FitBit is picking up Pebble for $40 million, which, as a story in ReThink IoT explains, is a just shoot me price tag…

For Fitbit, snapping up Pebble removes a real competitor in its segments, but for Pebble, it will rue the day that the company apparently turned down a $740m takeover bid from Citizen – the Japanese watchmaker.


Smart watch might give Windows a boost in the mobile market

15 April 2013 by Steve Blum
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It’s not a smart watch unless it looks smart.

Microsoft is the latest company to get into the smart watch business, or so the latest rumors say. It could be a way to give Windows a competitive boost in the mobile OS market, if Microsoft can integrate it into the ecosystem in an interesting way.

The hot smart watch at CES in January was the Pebble. It links to a smart phone via Bluetooth, allowing users see messages and alerts or control phone functions.… More

Wearable computing delivered

9 January 2013 by Steve Blum
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Migicovsky shows Pebble watch and app.

“We're proud of it, it's a full blown consumer electronics product,” said Eric Migicovsky, CEO of Pebble, as he introduced the Pebble smart watch at CES, promising a shipping date of 23 January 2013.

It's a real watch. It sits on your wrist, tells the time and you can swim with it. It's also “a connected device, which talks to your smart phone,” Migicovsky explained.

If the production units perform like this morning's demo, Pebble has a shot at being the first mass market, non-geek smart watch.… More