cord cutting

Led by AT&T meltdown, big U.S. pay TV companies take a dive in second quarter

31 July 2019 by Steve Blum
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AT&T’s video businesses bled out in the second quarter of 2019, losing nearly a million net subscribers. Its two old school linear platforms, the DirecTv satellite service and the DSL-based Uverse service, hemorrhaged 778,000 subscribers while its DirecTv Now streaming platform took a 168,000 subscriber hit.

Actually, it’s the DirecTv Then platform – its new name, announced yesterday, is AT&T TV Now.

It’s a similar, if less gruesome, story for the other three major U.S.… More

Cord cutters hurt cable but are killing AT&T

22 October 2017 by Steve Blum
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AT&T’s overall television subscriber count is down, despite the strong growth of of its online video service, DirecTv Now. That’s according to a federal securities and exchange commission filing by the company. Even though it signed up 300,000 new online viewers to DirectTv Now in the third quarter of this year, its total video subscription count dropped by 90,000 according to the filing…

The video net losses were driven by heightened competition in traditional pay TV markets and over-the-top services, hurricanes and our stricter credit standards.

… More

Cable subs shave before they cut

30 March 2016 by Steve Blum
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The pay TV subscriber count in the U.S. dropped below the 100 million mark in the fourth quarter of last year, according to Nielsen. That’s the number of households that buy traditional television programming packages from either cable, telephone or satellite companies.

The declining fortunes of traditional linear television are directly linked to the viewing – and buying – habits of young adults, age 18 to 34. These cord cutters are more likely to have broadband connections with enough oomph to handle video streams and pay for subscription video on demand (SVOD) services like Netflix.… More