Mobile data lifeline can’t hold its own weight

by Steve Blum • , , , ,

You need a thick line, not a slim thread.

Verizon is kicking heavy bandwidth users off of its unlimited mobile data plans. That begs the question of what exactly unlimited means, but that’s for another time. The justification Verizon offers, though, shows why the Federal Communications Commission’s plan to include grossly inferior mobile service in its broadband lifeline program is nonsense. As reported by Fierce Wireless, Verizon said it can’t handle the load

“Because our network is a shared resource and we need to ensure all customers have a great mobile experience with Verizon, we are notifying a very small group of customers on unlimited plans who use an extraordinary amount of data that they must move to one of the new Verizon Plans by August 31, 2016. These users are using data amounts well in excess of our largest plan size (100 GB),” a Verizon spokeswoman wrote. “While the Verizon Plan at 100 GB is designed to be shared across multiple users, each line receiving notification to move to the new Verizon Plan is using well in excess of that on a single device.”

The FCC’s mobile broadband lifeline cap is 500 megabytes – half a gigabyte – as compared to the 150 GB cap it allows customers taking wireline service. The mobile cap will rise to 2 GB over a couple of years, but that’s still far below any reasonable minimum for a family’s monthly usage. Assuming the entire family actually gets to share the single phone the program allows per household.

What Verizon’s statement tells us is 1. very few customers use mobile bandwidth at the same level most of us consume wireline service, and 2. if mobile lifeline customers did try to use it for everyday purposes – say, homework, the FCC’s marquee example – they would quickly rack up huge excess data charges. Its plans for that kind of shared use have data caps in the same ball park as wireline service, albeit at many times the price.